Tata Tigor Review – It’s Here to Stay!
Bullish on transforming its image, Tata Motors rolled-out its game changing model, Tiago based on the IMPACT design language last year. In India, getting the right product is predominant and fortunately for Tata Motors, Tiago is the case in point. With the evolution of subcompact segment(s), carmakers develop platforms that can further be moulded to spin-off other body styles, primarily sub-four sedans and SUVs.
Tata Motors’ thoroughly modified XO platform formed base for the entry level Tiago hatchback and it has also been used for Tata’s third product in the subcompact sedan segment and the third product under IMPACT design tenet
Essentially a Tiago with cosmetic touch-ups and the additional boot, the Tigor is a different product with the same heart. Here are our first impressions of the recently launched sub-four meter sedan.
As a vital part of its strategy, Tata Motors has adopted a divergent approach for positioning its products to give them cusp over rivals in the segment. Instead of a subcompact sedan, Tata refers Tigor as a ‘Styleback’, a new terminology for its third member in Tata’s niche segment. When we say niche segment, we don’t contextualize it as a strong player in the segment, but it is more in reference with the creator of the segment.
Years ago, Tata pioneered the segment with ageing Indigo, followed by the launch of Zest in 2014 and now finally Tiago based Tigor with refreshed looks. Visually, it is a winner, a ‘head-turner’ that overpowers almost all rivals in its space. The rear profile of the sedan is the most appealing facet that gives it a whole new dimension.
Based on Tata’s IMPACT design philosophy, Tigor shares most of its design elements with its donor hatchback, Tiago. The front profile is largely similar to its hatchback sibling with similar headlights that get smoked effect and black treatment. Fog lamps have also been borrowed from Tiago, but the bumper receives more aggressive treatment.
View from the side is largely identical to Tiago, with similar styling till the C pillar. Although, the last quarter gets unconventional treatment, that lends a unique identity, making it one of the best looking sedans in the segment. The slope at the rear is smooth and flows seamlessly onto the boot, which brings it more on par with notchbacks than subcompact sedans. Additionally, it gets newly designed 15-inch alloy wheels for the petrol version and the 14-inch alloys with a distinct design for the diesel variant.
Round the back, it gets all-new design and bears no resemblance to Tiago. Styling elements such as the raked in windscreen, integrated roof spoiler with high mounted LED stop lamps and wrap-around LED tail-lamps bestow a new look to the rear end.
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